Faculty Highlights

Fetscherin Organizes Global Consumer Brand Relationships Summit in Portugal

Rollins Associate Professor of Business Marc Fetscherin recently organized the second Global Consumer Brand Relationships Summit, the world’s largest networking and education event for chief marketing officers and marketing and branding managers. The event, which was hosted by Portugal’s Porto Business School, attracted close to 300 participants and featured six speakers from four countries. Speakers included Trevor Davis, consumer products futurist, IBM; Euler Alves Brandão, president, Stetik Group; Chris Malone, managing partner, Fidelum Partners; Ricardo Cayolla, former professional tennis player; Luís Madureira, partner, Überbrands; Ricardo Monteiro, former global president, Havas; and Joah Santos, executive creative director, NYLON.